高中英语上外版必修一期末冲刺之完形填空-讲义（原卷+解析卷）

高一期末考冲刺之“完形填空”篇

Part 1 Overview

1. 上海高一上期末完形填空数据分析

 高频考点1：  体裁多为记叙文

 高频考点2：  文章主题群多为生活与学习、历史、社会与文化

 高频考点3：  考查方式多为动词辨析、名词辨析

2. 完形填空题型解读

Part 2 Word-building

1. 构词法的种类

Part 3 Skills in cloze

3.1 英语阅读技能的测试目标，表现为：

(1). 能理解文章的基本内容

(2). 能根据上下文正确理解词语和句子（完形填空重点考查项）

(3). 能推断文章中的隐含意思

(4). 能理解作者的写作意图

(5). 能归纳段落或文章的主旨大意

(6). 能理解句子、段落之间的逻辑关系

3.2 完形填空中的句间逻辑及句内逻辑

转折关系

1. It is not an idea around which the Community can unite. __________, I see it as one that will divide us.

A. on the contrary  B. as a result  C. for example   D. in particularly

2. We don't spend two-thirds of our time gossiping just because we can talk, argues Dunbar—__________, he goes on to say, language evolved specifically to allow us to gossip.

A. for instance   B. in addition    C. on the contrary  D. as a result

因果关系

1. __________ its artful design and some fancy technology, it is expected to consume up to 50% less energy than a conventional office building.

A. In place of  B. Thanks to  C. In spite of  D. In addition to

2. Some experts say that women will become more effective managers than men because they have the power to reach common goals in a way that traditional ____ managers cannot.

A. bossy  B. experienced   C. western  D. male

3. In the US, Domino’s Pizza estimates that a regular customer is worth more than $5,000 over ten years. A customer who receives a poor quality product or service on their first visit and ____ never returns......

A. as a result  B. on the whole  C. in conclusion  D. on the contrary

递进关系

1. We have nothing against diversity (多样化); _____ , we want more of it.

A. Indeed   B. As a result  C. However  D. For example

2. Or do we talk a lot about nothing in particular simply to avoid facing up to the really important issues of life? It's not the case according to Professor Robin Dunbar. In fact, in his latest book, Grooming, Gossip and the Evolution of Language, the psychologist says gossip is one of these really ______ issues.

A. vital  B. sensitive  C. idea  D. difficult

3. A study carried out by the U.N.-sponsored World Commission on the Social Dimension of Globalization shows that only a few developing countries have actually profited from integration into the world economy and that the poor, the uneducated, unskilled workers, and native peoples have been left behind. ____, they maintain that globalization may eventually threaten emerging businesses.

A. Furthermore  B. Therefore  C. However  D. Otherwise

小试牛刀

1. Fans used to be crazy about a specific film, ________ now the public tends to base its consumption on the interest of celebrity attached to any given product. Besides, fashion magazines have almost minor the practice of putting models on the cover because they don't sell nearly as well as famous faces. _______, celebrities have realized their unbelievably powerful market potential, moving from advertising for others’ products to developing their own.

2.“We’re finding that the mere exposure to fast food is promoting a general sense of hurriedness and impatience. When I sit in a fast food restaurant, I find myself gobbling(狼吞虎咽) my Big Mac down at this incredible speed even though there is no ______at all.”

A. chance B. sense   C. rush  D. harm

3. Some people thought the jaguar felt too lonely so they rented a female tiger to accompany it. Nevertheless, it did not make ______

A. difference  B. efforts  C. progress  D. effects

4. Like many students, Ryan believes that the time and money spent on his education will pay off: he will eventually be able to get a good job and do well in the field he has chosen. And yet, ______all of the years spent in school preparing to enter the workplace, many recent graduates say that they struggle with the shift from classroom to career world and have difficulty adjusting to life on the job.

A. with regard to  B. thanks to  C. in spite of  D. in view of

5. Today, emotional support among family members has now become the dominant function of the family, and the family has become an economic unit for consumption rather than for ______.

A. inhabitation  B. competition  C. connection   D. production

Part 4 Practice

2019控江中学高一上期末

The sights, sounds, and smells of the modern marketplace are rarely accidental. More likely, they are tools of an evolving strategy of psychological marketing called “sensory marketing” to create an emotional association to a(n)    1    product or brand.

By relating to people in a far more    2   way through everyone’s own senses,  sensory marketing is able to affect people in a way that traditional mass marketing cannot.

Traditional marketing believes that consumers will systematically consider   3    product factors like price, features, and utility. Sensory marketing, by contrast, seeks to resort to the consumer's life experiences and feelings. Sensory marketing believes that people, as consumers, will act according to their emotional urge more than to their    4    reasoning. In this way, an effective sensory marketing effort can result in consumers choosing to buy a lovely but expensive product, rather than a plain but cheap    5   .

In the past, communications with customers were mainly monologues — companies just ‘talked at’ consumers. Then they evolved into dialogues, with customers providing    6   . Now they’re becoming multidimensional conversations, with products finding their own voices and consumers responding    7    to them.

Based on the implied messages received through five senses, consumers, without noticing it, tend to apply human-like personalities to brands, leading to intimate relationship and, hopefully for the brands, persistent    8   . And that’s the very thing brands are dying to foster in customers rather than instant trend or profits.  Most brands are considered to have either "sincere" or "exciting" personalities.

"Sincere" brands like IBM and Boeing tend to be regarded as conservative and reliable while "exciting" brands like Apple, and Ferrari are as imaginative and    9   . In general, consumers tend to form    10    relationships with sincere brands than with exciting ones. This explains the relatively enduring history of the “Sincere Brands”.

Certainly, with the eyes containing two-thirds of all the    11   cells in a person's body, sight is considered the most important of all human senses. Sensory marketing uses sight to create a memorable "sight experience" of the product for consumers which extends to packaging, store interiors, and printed advertising to form a(n)    12    image for the brand.

In other words, no aspect of a product design is left to    13    anymore, especially color. Brand acceptance is linked closely with the appropriateness of the colors on the brand—does the color    14    the product at all?  If not, customers, though not realizing it themselves, will    15    the brands in all possible ways sales, reputation, etc.  Therefore, brands, isn’t it time now to study the new field of marketing?

1．A．specific B．qualified C．average D．adequate

2．A．economic B．personal C．artificial D．mechanic

3．A．obvious B．potential C．accessible D．concrete

4．A．imaginable B．objective C．psychological D．gradual

5．A．alternative B．reward C．sample D．exhibit

6．A．compliment B．fund C．prospect D．feedback

7．A．temporarily B．subconsciously C．occasionally D．attentively

8．A．loyalty B．philosophy C．endurance D．regulation

9．A．mild B．daring C．steady D．classic

10．A．far-fetched B．hard-won C．long-lasting D．easy-going

11．A．individual B．sensory C．present D．general

12．A．overall B．ambitious C．dramatic D．additional

13．A．chance B．maintenance C．progress D．leadership

14．A．accept B．overlook C．fit D．treat

15．A．shape B．punish C．signify D．exploit

2018交大附中高一上期末

Ten years ago, Facebook was a coding project in Mark Zuckerberg’s dorm room. Now it’s an aggressive business with $4 billion of revenue that is used by one-eighth of the world’s population. Here are four main reasons why — reasons that    1    to almost every business.

1. Move fast.

Mark Zuckerberg built the first    2    of Facebook in his spare time in his Harvard dorm room. He didn’t write a business plan. He didn’t    3    ask friends and advisors what they thought of the idea. He didn’t “research the market,” apply for patents or trademarks, assemble focus groups, or do any of the other things that entrepreneurs are    4    to do. He just built a cool product quickly and    5    it. And Facebook was born.

2. Keep it simple.

Many companies get so obsessed with all the amazing    6    they want to build into their products that they make their products too complex for anyone to figure out how to use them. The Facebook team kept improving the design of the product, however, each time, they made sure that the service was still    7    to use.

3. Make your primary focus the product, not the “business” or “shareholder value.”

Mark Zuckerberg was famously    8    in Facebook’s business in the early days. In fact, he focused all of his energy on Facebook’s product. This product obsession went so far that Zuckerberg continually    9    advertising clients, because he didn’t want ads to mess up the service. As Facebook grew, Zuckerberg    10    his focus on the product. When Facebook was preparing to go public, Zuckerberg wrote a letter to shareholders in which he stated the company’s intention to focus on its “social mission” first and its business second, wishing them to    11    with him in that regard.

4. Get really good at hiring… and really good at firing.

The    12    of a company has nothing to do with its technology or current products. It has more to do with its people. And building a great team means two things: hiring well, and firing well. It’s easy to understand how to hire well. Firing well is also    13   . A hiring mistake is unavoidable. In Facebook’s early days, the company made lots of hiring mistakes, but it    14    them quickly.    15    if your company is growing rapidly, it will eventually outgrow some of your early executives—and you’ll need to replace them.

1．A．apply B．relate C．attach D．persist

2．A．pattern B．version C．outline D．variety

3．A．presently B．hastily C．endlessly D．eventually

4．A．intended B．supposed C．trained D．urged

5．A．pushed B．provided C．granted D．launched

6．A．features B．operation C．skills D．objects

7．A．difficult B．easy C．feasible D．accessible

8．A．fascinated B．absorbed C．hesitant D．uninterested

9．A．called in B．sent for C．asked after D．turned away

10．A．switched B．lasted C．maintained D．extended

11．A．identify B．sympathize C．involve D．permit

12．A．admiration B．outcome C．strength D．purpose

13．A．efficient B．critical C．upright D．cruel

14．A．addressed B．dealt C．repaired D．corrected

15．A．In short B．In addition C．Even though D．As a result